Wednesday, October 26, 2016

Small Business Email Marketing Benefits




The average person checks their phone 85-150 times a day.

How many times a day do you check your emails?


Email marketing is one of the most profitable methods of marketing for the small business community. It will provide your business with numerous opportunities to promote sales, events and announce new products.  You can craft messages to a much more targeted prospect than other forms of advertisements.

With a fraction of the cost of other marketing methods, email marketing will allow you to build trust & rapport with your list while providing long term branding and making you and your brand the authority in your niche.

Return on Investment
In marketing and advertising; results are all that matter. Email marketing is one of the best ways to create a massive return on investment with several sources reporting a $40 return for every $1 invested!

Immediate Results
As soon as you send your campaign, emails begin to hit inboxes and you will begin to see activity. With the proper layout and creative in an email, you can create a sense of urgency and nudge your subscribers take action and engage.

"Email reaches three times more people than Twitter and Facebook combined."


Easy to track
Email marketing is very easy to track openers and identify subscribers that have shown interest by taking action by clicking on the links in your email. Most email marketing platforms will allow you to monitor your click through and conversation statistics in real time. A/B testing allows you to measure successes and opportunities and take the necessary adjustments to optimize each campaign.

Ease of creation
Email Marketing does not require a large group or teams of specialized technicians to be effective. It is conceivable to write an email with easy to understand formats, pictures, and logos.

Call to action
There are few platforms which allows a prospect to go from seeing an offer to purchasing with only a few clicks or taps. Tempting call to action will not only intrigues a targeted prospect to buy but also encourages long term brand loyalty.

Email Marketing allows you to build a trustworthy relationship with your list like no other marketing method. Don't overlook a valuable opportunity to connect and engage with your ultimate prospects.  Add email in your marketing plan! 



By Cody Pitchford
Founder of Engage Email Marketing

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http://engage-email-marketing.pagedemo.co/

3 comments:

  1. This comment has been removed by a blog administrator.

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  2. Sure, these are a list of email addresses, but not of active life and health insurance agents that will be delivered.  US consumer email list

    ReplyDelete
  3. A tank of gas doesn't get you across town if you don't have a car.

    We have quality data and deployment services so we can help you get where you are trying to go.

    We manage campaigns for clients daily using these same lists so we can actually guarantee a quality campaign with quality deliverability complete with 100% transparent analytics.

    ReplyDelete